360: Conflicting Media in Spain

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Photo: Google Images

Image

Photo: Google Image

 


 El Cope and El Pais are cut from the same media cloth.


They both are huge influences in the Spanish media and both do not keep up with international news. The cloth that El Cope and El Pais share is easily torn with the different responses that each representative gave to certain prearranged questions. According to the tours I took at El Cope and El Pais there are some conflicting ideas when it comes to Spanish media.

 

Differences between El Pais and El Cope:

  • According to a former reporter for El Pais who offered context on our El Cope tour, media is cleanly divided to the right or left side but an El Pais representative said that El Pais views themselves as more of an objective media outlet.
  • Advertorials are normal for El Pais, not so much in El Cope.
  • El Cope cannot compare to international newspapers while El Pais uses international news as a reference.
  • When talking about social change and technology, El Pais said that they use social media as a way to get information out to the younger generation where as El Cope didn’t really touch on the subject.
  • El Pais shared the struggles of the newspaper downfall and El Cope shared nothing.

These findings about the newspapers in Spain made me think back to the documentary I watched about the New York Times, “Page One”. “Page One” is a documentary about the increasing hardship that the New York Times is facing with its dwindling amount of readers. It really resonated with me when the representative from El Pais was talking about the struggles with its newspapers. The struggle that El Pais shared was mainly that newspapers are costing more to make than people are buying them for also that the purchasing of newspapers all together was slowing down.

From a documentary made in the United States to a representative of a newspaper in Spain, I think it’s safe to say that this is becoming a trend. Newspapers are becoming obsolete.

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